For this project, I designed a vibrant and engaging poster to promote the CADRE Student Organization’s return to the SubZERO Festival. The event showcased a 3D audiovisual reactive experience and a live generative AI art performance, where art dynamically interacted with music and audience participation.

Working on the poster, I aimed to capture the essence of creativity, technology, and interactivity that defines our project. The design was intended to be visually captivating, drawing the attention of visitors and inviting them to explore the innovative and immersive installations led by artists Danny Dao and Minh Le. This public display played a crucial role in highlighting our commitment to pushing creative boundaries and merging art with cutting-edge technology.

The final poster was strategically placed around the venue to attract festival-goers and ensure maximum visibility, enticing them to experience the interactive performance firsthand.
Watch this CADRE S.O. Instagram reel to listen to the audiences’ thoughts.